After conquering music as the most powerful music couple, Beyonce and Jay-Z are setting the bars even higher for themselves.
After a fun getaway to Jamaica, Beyoncé and Jay-Z have decided to go Vegan. Hov wrote about hus 22 days challenge on his website Life+Time.
According to the rap mogul, he will only eat plant base diet only for at least 22 days.
Jay-Z celebrated his 44th birthday yesterday, December 4.
Read what Jay-Z wrote on Life+Time:
Psychologists have said it takes 21 days to make or break a habit. On the 22nd day, you’ve found the way.
On December 3rd, one day before my 44th birthday I will embark on a 22 Days challenge to go completely vegan, or as I prefer to call it, plant-based!! This all began a few months back when a good friend and vegan challenged me to embrace a “plant-based breakfast” everyday. It was surprisingly easier on me than I thought…
Why now? There’s something spiritual to me about it being my 44th birthday and the serendipity behind the number of days in this challenge; 22 (2+2=4) coupled with the fact that the challenge ends on Christmas day…It just feels right!
So you can call it a spiritual and physical cleanse. I will post my progress… Any professional vegans out there that have any great food spots please help out! Please ha. I don’t know what happens after Christmas. A semi-vegan, a full plant-based diet? Or just a spiritual and physical challenge? We’ll see…
Best of luck and health!
P.S. B is also joining me.